Andis® Total Look Competition
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Ross Boettcher rboettcher@evokebrands.com 608-556-6999

Bruce Bock bbock@andisco.com 262-884-2600

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Andis® Total Look Competition Continues Tradition of Cutting Edge Barbering at the WorldÂ’s Largest Multicultural Beauty Show


ATLANTA (February 2016) – The Andis® Total Look Competition featured 35 of the top barbers from across the United States during the Bronner Brothers International Beauty Show on Sunday, February 21, 2016, held at the Georgia World Congress Center.

 

Shaun Corbett of Da Lucky Spot Barber, in Charlotte, North Carolina, earned first place and $800 in cash and product for his re-creation of actor and comedian Eddie Murphy’s Prince Akeem character from the popular 1988 film, Coming to America.

 

“The Andis Total Look Competition challenges some of the best barbers in the industry to tap into their creativity and pull together not just an innovative and well executed haircut, but also a total fashion look,” says Aileen Nunez, Andis international manager of education and style. “Shaun’s Coming To America movie theme hit high marks with the judges, and creatively it was the most original concept.”

 

In front of an audience of more than 600 people, the 35 barber contestants had to execute a complete haircut using the Andis Excel Ultra™ clipper and GTX T-Outliner® trimmer in just 30 minutes, in addition to the head-to-toe fashion look. Contestants were judged on technical execution of styles, originality, suitability and head contour.

 

“I want to thank Andis for the chance to flex my creative muscle and have fun at the Total Look Competition,” says Corbett. “I hope this win serves as a launch pad for great things to come.”

 

Don Kutz of B.W.A. Chair of Champions Barber Shop, in Gary, Indiana, was awarded second place ($250 in cash and product); and Ryan Lemoine of Precision Cuts Barber Shop, in Auburn, Alabama, took home third place ($200 in cash and product).




About Andis Company


Andis Company, a family held business founded in 1922, is a leading manufacturer of handheld tools to trim, cut, curl, straighten and dry hair. The company's products are purchased in more than 90 countries by barbers and salon professionals, consumers, hotels, motels, resorts, small animal groomers and large animal groomers and shearers. To find a local distributor, call 800-558-9441 or visit www.andis.com.